IEG Announces Full-Service Customer Relationship Management Solution
Press Release – Tuesday, August 31, 1999 9:13 AM EDT
IEG Presents Access Information Management System (AIMS). It Is A Business-Driven I.T. Solution To Help Clients Maximize End-User Relationships And Gain Competitive Edge.
MONTREAL, QC (CANADA) August 31, 1999 -- Leading I.T. consulting firm Information Engineering Group (IEG) Inc. today announced the launch of a comprehensive Customer Relationship Management (CRM) business solution, designed to help clients significantly improve both revenue and profit performance by creating a more customer-oriented focus throughout their organizations. Access Information Management System (AIMS) solution initially targets airline companies to track customer’s stopover at airport lounge facilities and links the information to their own Customer Loyalty database. AIMS enables a radical new approach to airline customer tracking, consolidating isolated airport lounges into a focused group with improved communication and information sharing.
"IEG has been involved in providing CRM solutions to the airline industry since its founding in 1991. We believe CRM is the next frontier of application development, as companies from various segments of the industry are increasingly focused on improving their customer-facing processes," said Michael Di Corpo, President. "The airline industry spearheaded the business concept of customer loyalty and we have recently experienced a growing interest by Airlines to recognize customers as strategic assets. The concept of winning and satisfying customers is not new. What is new, however, is that more companies are realizing customers as a strategic asset and are investing in strategic information systems to gain for a competitive advantage", added Di Corpo.
AIMS was conceived in partnership with Air Canada for their benefit and that of the Star Alliance members. AIMS front-office system (client component) automates the capture of information on high-value customers of Air Canada and its Star Alliance partners. The back-office system (server component) manages individual workstations installed throughout the global network, uploads collected passenger information daily, collates management reports, and transmits management information to legacy systems. Our innovative solution is unique for the airline industry. It increases information accuracy, reduces manual handling and effort, eliminates data errors to legacy systems, improves communication with agents in airport lounges around the world, and elevates the customer’s perception of the quality and efficiency of the service provided to them.
CRM is an important industry segment for IEG, leveraging its work over the years with several airline firms while positioning itself for the next decade. AIMS is the first product within the CRM solution that IEG brings to market, enabling clients to redefine their customer focus by mobilizing their technology and processes across the marketing and customer service sectors. Subsequently, companies benefit from increased customer loyalty and enhanced market value.
AIMS AVAILABILITY
AIMS can be purchased directly from Information Engineering Group, or through their authorized partners. AIMS Demo is available on request.
About Information Engineering Group, Inc.
Headquartered in Montreal, QC (Canada), IEG, Inc. is a systems integrator and I.T. solution provider that helps companies plan, build and manage application software to achieve a business advantage. IEG's services include I.T. consulting, custom application development, Imaging Solutions, Customer Relationship Management (CRM) and application outsourcing. IEG works mostly with Fortune 500 companies in North America and Europe. Information about IEG is available via our web site or by calling direct at:
+1 (514) 871-4910.
All brands and products referenced herein are the trademark or registered trademark of their respective holders. AIMS is a pending trademark of Information Engineering Group.
Mr. Michael Di Corpo, Managing Director
Information Engineering Group (IEG) Inc.
Tel: +1 (514) 871-4910 ext. 13
Fax: +1 (514) 871-2866
E-mail: mdicorpo@ieg-america.com
|
|
